Programmatic display campaigns are a smarter, more effective way of reaching prospective customers, with solid user insight at its core. With hyper-targeted programmatic display campaigns, Delete can help you achieve a greater return on your ad spend.
At Delete, we extract maximum value from your campaigns with measurable and visual ads; ads driven by audience behaviour and customer journeys that carry out real-time bidding and trafficking.
Delete’s dedication to understanding audience insight first means we can maximise profitability and scalability of programmatic campaigns. With years of experience in data science, we identify audience behaviours and build granular audience segments. We do this by understanding the profiles of your existing customers to create a scalable and cost-effective way of attracting a similar audience.
Programmatic display campaigns are only as effective as the quality of the creatives used. Delete works closely with your internal brand team or creative agency to create and implement multiple creative variations, to ensure the right message reaches the target audience.
Delete focus on those in-market metrics that are most meaningful for brand lift. Performance of programmatic display campaigns relies on optimisation of metrics that also have a causal impact on your goals.
Our decisions to improve results are data-driven and made in real-time to ensure we create high-performance programmatic ads to return a positive ROI for our clients.
What we do
- Audience Segmentation
- In-depth Customer Insights
- Cross-channel Targeting
- Data-driven Performance Marketing
- Ad Placement Optimisation
- Cross-device Targeting
- Granular Analysis & Reporting
Channels we support
What our clients say.
Delete have been instrumental in helping us deliver our vision of a seamless experience with personalised and contextualised information in the right place at the right time. They have carried out a complex and detailed approach, planned to improve many customer touch-points and helped us to deliver increased conversions and event attendances. Delete have tackled our challenges, developing a strategy which has delivered both strong results and excellent value for money.
Our position as leaders in our marketplace means that it’s important that our digital strategy is innovative. Delete’s approach in improving our visibility and effectiveness of channel performance in this areas has really helped us take our engagement through digital to the next level.
We wanted to create a site unlike any other university in the UK, and Delete has certainly delivered. This new digital platform puts the University of Essex at the forefront of the sector – exciting prospective students about studying with us and increasing engagement with our existing community.
Investment in innovation is one of the reasons that The Open remains relevant and the pinnacle of the sport of golf. The Open’s partnership with Delete is a perfect example of this and together we have established a bold new digital vision for The Open’s fan experience, through a platform that enables us to support all of our aspirations for the Championship including optimising it’s commercial potential.
Our partnership with Delete has enabled us to realise our ambitions for offering a best in class digital experience to our fans. Delete’s passion for understanding both our brand and business objectives at a commercial level made them the perfect partner for this project.