- Partner since:2006
An Award Winning SEO Agency.
Built on a solid foundation of expertise, dedication and innovation Delete is an award winning SEO agency which offers a wealth of quality SEO services. Based in Leeds and London our SEO team encompasses a wide range of skill sets and specialisms within this industry which we instil within the work we do for our enviable portfolio of UK and international clients.
The hard work and ability of the Visibility Team is shown across our impressive work for clients including leading retirement property developer McCarthy & Stone and international storage company Safestore, to name just a couple of examples.
Beyond this, a list of our rewards includes: Best Consumer Product SEO campaign at the DRUM Search Awards, Best Non-Paid Search Campaign finalist at The DRUM Digital Trading Awards, The Best Use Of Search third sector at The European Search Awards, Best Use of Organic Search at DADI Awards, Best Website' at DADI Awards.
Search Engine Optimisation
Our specialist search engine optimisation (SEO) services focus on delivering increased presence and traffic to our clients’ websites. All our digital activity is carefully planned, implemented and monitored to help provide a rewarding ROI for our clients and meet their digital KPIs and objectives.
Your SEO strategy should be something that effectively aims to make your website the most relevant search results for your customers. To facilitate this you will require a range of different SEO services, which we will intricately plan and consider as part of your bespoke SEO strategy.
We believe that Technical SEO is key to any SEO strategy. We strive to ensure that the platform we work with is well optimised, which covers us reviewing and improving aspects such as speed performance, accessibility, using Progressive Web Apps and incorporating our acclaimed SEO best practices. We also use a range of tools including Google Lighthouse, to identify opportunities to improve the speed and quality of our clients’ web pages. A technical optimisation plan with definitive deliverables is then put in place to improve the performance of a client's site.
We utilise advanced on-page SEO techniques to help build up a page’s equity for relevant and targeted key terms. We also cover all on-site SEO best practices, including optimising page titles and meta descriptions, headings (<h1>, <h2>, <h3>), creating SEO-friendly URLs, canonical tags, hreflang for international targeting, schema.org structured data, image optimisation and more. Our on-site SEO is also an on-going task which will continually evolve as search engine algorithms update, so we regularly test and measure to ascertain whether the amends made have had the desired impact.
Any website needs a strong backlink profile to be competitive in search engines results pages. Building a good volume of quality links can be difficult and daunting, especially if you only utilise traditional tactics. What’s more, some methods of link acquisition can be dangerous or at least unproductive. There are ways to do it right link building, and we have a proven list of reliable campaign methods and tactics to help you to acquire the right volume of legitimate links while staying within Google’s guidelines. We will produce and outreach your creative campaigns to blogs and online press publications and get you the links you need.
Content Creation and Optimisation.
With our SEO content, we offer a variety of quality, impactful services. This includes the optimisation and improvement of existing content and copy with relevant keywords, and additional collaborative guidance on how to best structure content to make it more valuable for online audiences. In addition, we provide clients with new, optimised content and SEO-led content marketing strategy and production services including the planning and creation of a variety of digital-first content products. With all our SEO content services we also perform continuous testing to monitor and review the performance of our work, providing clients with full visibility of the impact our work has had.
Digital PR and Creative Campaigns.
A website needs a strong backlink profile to be competitive in SERPs. However, building quality links can be difficult and daunting and requires a high level of skill and understanding of the different processes involved, to ensure that relevant and useful links are built for a site. We have a proven list of reliable campaign methods and tactics to help you to acquire the right volume of legitimate links while staying within Google’s guidelines. We can produce creative digital PR campaigns that feed into our SEO content and optimisation strategies which we then outreach to blogs and online press publications and get the links you need. In addition, we can use our SEO tools to source existing mentions from relevant sources and convert these into quality, useful links.
Reporting & Data Visualisation.
Reporting is an essential part of any SEO campaign or ongoing retainer, as it provides data-led insights which can then be transformed into actions to drive performance. Our reports are built using Google Data Studio which provides an informative visualisation of the data we gather from Google Analytics, Google Search Console and various other platforms into a single, live and interactive report. The reporting dashboards can be split into different areas and the data they present can be mapped against the KPIs and objectives we agree at the beginning of any project or campaign. Our Google Data Studio reports are fully accessible for our clients and provide transparency regarding the performance of campaigns.
Our approach to Local SEO can set you up for long-term success within the local and mobile search marketing areas. Local search has developed quickly over the past few years and as experts in this field, we are best placed to help you own and capitalise on the search in your area, reaching the right customers with your products and services. From Google My Business optimisation and the creation of targeted and optimised landing pages, through to quality local link building campaigns, our team can help you reach your desired Local SEO objectives.
The SEO team at Delete work with a variety of leading global brands, specifically on their international SEO. We create bespoke international search strategies and employ specialist tactics to achieve success for our clients with multilingual and multi-country SEO. All our international SEO strategies vary and require us to work with different search engines such as Google, Bing, Yahoo, Baidu, Yandex, Naver, 360 Search and more. We also currently work across more than 50 different countries and languages, meaning we have the skills and knowledge needed to deliver an international SEO campaign to suit any requirements.
The SEO team at Delete are also known for our innovation and forward thinking. One example of this was where we integrated a client’s offers into their Google My Business posts via the Google My Business API, leading to a 70% increase in engagement for the client’s product offers.
Our innovation is closely linked to our Technical SEO strategies, such as having a dedicated Google Lighthouse performance optimisation R&D team that ensures we provide the highest standards of work from a PageSpeed perspective.
We love to integrate with latest tech to explore new opportunities for clients. One such example of this is the use of Voice Search, where an SEO content hub for a client could then became a platform for Google, Alexa or Siri assistants. A client could use this platform to provide facts and quick answers for users or perform simple operations, such as: "Ok Google, tell [BRAND] to contact me." to simply request a call back from the nearest representative.
Get your project off the ground today
Here at Delete we specialise in Omnichannel Commerce strategy and
integrated product builds.
Our friendly team can help devise a plan to meet your aspirations and budget.
SEO and Technical Tools.
We work with a variety of SEO and technical tools to ensure that we can provide our clients with accurate data, reporting and the latest industry stats and analysis.
“The team at Delete are a fantastic digital partner for Safestore. At the core of their offer is innovative and market leading UX and creativity, married with comprehensive and accurate project management and results driven SEO approach. They have been a pleasure to work with and will be a part of Safestore’s future digital progression.”
“Probably the most talented and hard working agency I've ever worked with that really translated through to helping us achieve results above and beyond what we set out. A great bunch of people that are proactive and innovative. I'd recommend looking no further for your next digital agency.”
“Our position as leaders in our marketplace means that it’s important that our digital strategy is innovative. Delete’s approach in improving our visibility and effectiveness of channel performance in this area has really helped us take our engagement through digital to the next level.”
“SEO is not an easy game, especially in the lighting industry. Businesses are increasingly expecting more from websites like iGuzzini and we need to make ourselves shine in a competitive industry. Delete’s team executes ongoing SEO activity; it involves both technical and marketing tasks that are challenging and that push us to be innovative. Their professional guidance and work provides, and continues to provide, excellent results.”
“Delete have been instrumental in helping us deliver our vision of delivering a seamless experience with personalised and contextualised information in the right place at the right time. They have carried out a complex and detailed approach, plan to improve many customer touch-points and help us to deliver increased conversions and event attendances. Choosing where and what to study is a complex customer journey with a huge amount of variables and influences. Delete have tackled these challenges, developing a strategy which has delivered both strong results and excellent value for money.”
Our Recent SEO Work.
The following case studies have all been powered by SEO
In The News.
Recent news and blog posts
University of Essex appoint Delete
We will be responsible for driving a digital transformation programme for the top ranking University
Southampton FC appoint Delete to lead Digital Transformation
We're delighted to score our first Premier League football club!